Privacy Policy

Effective Date: January 1, 2026

At SunRiver, we are committed to protecting your privacy. This Privacy Policy outlines how we collect, use, store, and safeguard your information when you visit our website or engage with us online.

Information We Collect

We may collect the following types of information:

1. Personal Information

When you fill out a form, request information, schedule a tour, or contact us, we may collect personal details such as:

  • Name

  • Email address

  • Phone number

  • Mailing address

  • Preferences related to home buying, communities, or services

2. Non-Personal Information

When you browse our website, we may collect anonymous data such as:

  • Browser type

  • IP address

  • Device type

  • Pages visited

  • Time spent on the site

  • Referring websites

This data is used to improve website performance, content, and user experience.

How We Use Your Information

We use collected information to:

  • Respond to your inquiries and provide customer service

  • Send updates, promotional materials, or newsletters (you can opt out at any time)

  • Improve our website, services, and marketing efforts

  • Track and analyze website usage to enhance user experience

  • Personalize your interaction with SunRiver Firelight and other SunRiver communities

Sharing of Information

We do not sell, rent, or lease your personal information to third parties.

We may share your information with trusted service providers who assist us in operating our website, marketing, or customer support—under strict confidentiality agreements.

We may also disclose information when required to do so by law or in connection with a legal obligation, investigation, or government request.

Cookies and Tracking Technologies

Our website uses cookies and other tracking tools (such as Google Analytics) to collect and store certain information automatically. Cookies help us improve functionality, remember your preferences, and analyze traffic patterns.

You can control cookie settings through your browser and choose to disable cookies, though some features of the site may not function properly without them.

Email Communications

By providing your email address, you consent to receive occasional marketing and informational emails from SunRiver. You may unsubscribe at any time by clicking the link at the bottom of any email.

Data Security

We take reasonable measures to protect your personal data from unauthorized access, loss, or misuse. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Your Rights and Choices

You have the right to:

  • Access, correct, or delete your personal information

  • Opt out of marketing communications

  • Request details about the data we collect or how it’s used

To make a request or update your preferences, please contact us at:

info@sunriver.com

Children’s Privacy

SunRiver.com is intended for users age 18 and older. We do not knowingly collect personal information from children under 13. If we become aware that such data has been collected, we will delete it promptly.

Changes to This Policy

We may update this Privacy Policy occasionally to reflect changes in our practices or legal requirements. The most current version will always be posted here, with the effective date at the top.

SMS/Text Messaging Terms and Conditions

Consent to Receive SMS Messages:

If you consent to receive SMS communications from SunRiver, you agree to receive property updates, community announcements, appointment reminders, promotional offers, and customer service text messages from us.

How to Opt-Out: Reply STOP to unsubscribe from SMS messages at any time.

How to Get Help: Reply HELP for assistance or contact us at info@sunriver.com.

Message and Data Rates: Msg&Data rates may apply according to your mobile carrier's plan.

Message Frequency: Messaging frequency may vary based on your interactions with us and community updates.

Information Collected via SMS:

When you opt in to SMS communications, we collect:

- Your mobile phone number

- Your name (if provided)

- Property preferences and inquiry details

- Your interaction history with our SMS service

How We Use Your SMS Information:

- To send requested property information and updates about SunRiver Firelight

- To provide customer service and respond to your inquiries

- To send appointment reminders for tours and meetings

- To share community news and development updates

- To send promotional offers for SunRiver properties (if you have opted in)

Sharing of SMS Information:

No mobile opt-in message consent will be shared with third parties or affiliates for marketing purposes. We may share your information with service providers who assist in delivering SMS services, but they are contractually obligated to keep your information confidential and use it only for providing services to us.

Your Consent:

By opting in to receive SMS messages, you confirm that you are the mobile account holder or have authorization to receive texts at the provided number.

How We Share Your Information

We do not sell your personal information to third parties. We may share your information in the following circumstances:

Service Providers: We may share your information with trusted third-party service providers who assist us with website hosting, email delivery, SMS messaging, customer relationship management, and other business operations. These providers are contractually obligated to protect your information and use it only for the purposes we specify.

Legal Requirements: We may disclose your information if required by law, court order, or government regulation, or if we believe disclosure is necessary to protect our rights or the safety of others.

Business Transfers: If SunRiver is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

With Your Consent: We may share your information with third parties when you have given us explicit permission to do so.

Data Security

We implement reasonable security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Your Rights and Choices

You have the following rights regarding your personal information:

Access and Correction: You may request access to or correction of your personal information by contacting us at info@sunriver.com.

Opt-Out of Marketing: You may opt out of marketing emails by clicking the "unsubscribe" link in any marketing email or by contacting us directly. You may opt out of SMS messages by replying STOP.

Do Not Track: Our website does not currently respond to "Do Not Track" signals from browsers.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party websites you visit.

Children's Privacy

Our website and services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a child under 13, please contact us immediately.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this Privacy Policy periodically.

Contact Us

For questions about this Privacy Policy or your personal data, contact:

SunRiver Communities

1404 W Sun River Pkwy
Suite #200
St. George, UT 84790

Email: info@sunriver.com

Website: www.sunriver.com